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CargoCrew
CARGO CREW UNIFORM STUDY
Conducted by YouGov Galaxy Australia, August 2018

A uniform is really an extension of your culture and brand, where people love to feel confident in what they wear. When teams are proud of what they wear, it flows through to the culture, staff retention and ultimately the customer experience. Every business should strive for that kind of culture. The research has really highlighted the importance of a Modern Uniform from a staff point of view, but also from a vital customer experience.  Companies have spent millions updating their technology & systems to keep up with the digital evolution. We feel now is the time to give the same amount of focus to modernising your uniform that truly reflects a modern business.

CargoCrew
50% of the working population currently wear a uniform.

YouGov Galaxy Uniform Study, 2018

94% of consumers prefer staff in uniforms as they are easily recognisable.

93% of the population believe it reflects well on a company if the staff wear smart uniforms.

CargoCrew
68% of women are happy to wear a uniform because they wouldn’t have to worry about work clothes, compared to just over half of Australian men.

YouGov Galaxy Uniform Study, 2018

CargoCrew
CargoCrew
12% of men would only apply for a job if the company had a modern & stylish uniform, compared with 10% of women.

YouGov Galaxy Uniform Study, 2018

Reasons people enjoy wearing uniforms:

70% — Don’t have to think about what to wear

62% — Don’t have to buy other work clothes

56% — Its practical for the job

51% — Means I'm easily recognised

93% of customers believe it reflects strongly on a brand if the staff wear smart uniforms.

Read our free e-guide with our Top 10 Tips for successfully rolling out a staff uniform.

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